communications campaign

communications campaign
марк. коммуникационная [коммуникативная\] кампания (совмещение рекламной и PR-кампании: кампания по доведению некоторой идеи до общественного сознания с привлечением СМИ и общественных организаций)
Syn:
See:

Англо-русский экономический словарь.

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